Trampoline Theme Parks Are Hot
The recent Hunan trampoline Championships, held in Hengyang, a popular trampoline outside the stadium experience area crowded, many parents take their children on a trampoline jump is a dark day, still refused to leave, leading to the scene of the staff had to work overtime "escort". In Beijing, Shanghai and other places of trampoline theme parks, such a scene is often staged on weekends.
"The public is to promote the early trampoline Trampoline sports, along with the development of mass trampoline, we start thinking about how to further consumer groups, competitive sports, competitive sports entertainment and popular manner." The reporter saw the Shanghai experience area of a sports company responsible person, trampoline athletes Zhang Lijia, according to him at the national trampoline theme park is about 400 or so, this is under many restrictive conditions of property. Since 2014, the annual trampoline theme park with more than 100 speed crazy growth, can be called the basic area of the theme park are more than 1000 square meters, in Beijing, Shanghai and other places of the trampoline theme park in the area of 3000 to 7000 square meters.
The reasons for the popularity of trampoline theme parks are, first of all, the beneficial attributes of trampoline programs for the healthy development of children. "Research shows that trampoline provides a safe and healthy exercise environment for a consumer group like 12 years old.". Trampoline is a balanced exercise program, different from some unilateral force items such as badminton, tennis and other projects, unilateral force before the age of 12 children have grown under the condition of spine can cause scoliosis." Secondly, in the process of popularizing public trampoline, security has been strengthened in the first place. "First of all from the equipment of our equipment manufacturers to provide steel structure, jumping surface, soft pads are special standards and requirements, then we have the professional training of coaches and security staff, based on their consumption behavior is not safe will stop in time, but also for the unexpected injury emergency treatment mechanism. According to the size of the venue and the project, a general 1000 square meters of venues will be equipped with 10 to 15 security guards, their station to ensure that the entire stadium without visual dead angle. There are inevitably some security risks in sports events, so we require children under the age of 5 to be accompanied by parents. Children over the age of 5 may participate individually."
With a 1000 square meter trampoline theme park, for example, the annual turnover is between 300 and 4 million. In the first tier cities, ticket consumption averaged 80 yuan per hour, the second tier cities around 50 yuan per hour. "Trampoline theme parks have the power to attract passengers, so it is very important for us to do a good job on customer retention.". Trampoline theme park operators should be professional, providing professional services, guidance and explanation. Only by making money on tickets, the user experience will decline, so the venue will regularly perform trampoline tricks, interact with the audience, can also increase child training programs, increasing the utilization of the site." According to Zhang Lijia's introduction, if the venue is large enough, trampoline theme parks are the best place for the whole family to exercise their daily health. There are three areas in the stadium, one for all age groups, one for children's training areas, and one for adult trampoline. The three areas cover multiple functions of play, education and fitness."
The reason of trampoline theme park very fast speed of expansion is of course the stimulation of market demand, "as a parent, every weekend, the most troublesome thing is to take the kids to play there, now parents ideas changed, to practice a sport to promote physical and mental development of children has become the choice of many people over the weekend, rather than just some the cultural course learning. Sports have a lot of positive energy. Many trampoline theme parks are full on weekends and often queue for half an hour to play." It is reported that Zhang Lijia's company is currently the only one professional trampoline theme park operation and management of the company, with the expansion of the market, will have more teams and companies to join the competition, Zhang Li Gyalo see it, but I hope that the development of the industry in a benign orbit, rather than the repeated occurrence of safety accidents. "Safety is the first, if the safety accident occurs, will lead to misunderstanding parents, trampoline this project is very dangerous, certainly not willing to let the children involved.". To this end, we must strengthen the management of the industry, but also issued a number of safety standards and strengthen supervision."